So, WhAT MAKES MAGDALENA UNIQUE?
To understand the Magdalena difference requires an understanding of how other premium coffee brands operate. Nearly all of the top coffee roasters (think Blue Bottle or Stumptown) import their coffee in massive quantities. They come on ships in the form of raw bean, are roasted at roasting facilities across the country, and are then shipped to you or to stores . If everyone does it that way, then what is their difference, you might ask? You're not alone because we too have asked.
This is our difference:
The beans in our bags are not just grown or processed in Colombia: they're roasted and packaged in their community of origin by the people and culture who know coffee best. The coffee arrives in the States just three days after roasting, bringing you in mere days of contact with our partners. This is a unique approach to premium coffee. We hope you'll give it a try.
PURELY SINGLE ORIGIN
At heart, we are, like you, coffee enthusiasts. We grind our own beans, we make our own french presses and pour overs, and we go out of our way to find premium single-origin bags. But that was until we started to really research the industry. Single origin is a controversial term: some day single origin beans are from one country and others say single origin beans are from one region. This is what we say: single origins beans should be from one farm, in one region of one country. And this is our guarantee: our beans come from one farm, Leila's farm. Continue scrolling to learn more about the people and places that make this unique coffee possible!
Breaking Down Barriers
As Leila will tell you: coffee is everything for her. She is passionate about producing excellent organic, shade-grown coffee. Born and raised on Finca la Trinidad in Santa Marta de Magdalena, one of the famed coffee growing regions of the world, Leila has been around coffee her entire life. In fact, her mother and father, Marco and Bertha, began cultivating the coffee crop after escaping drug violence in their homelands and arriving to the 11 acre farm in Santa Marta as migrants. They not only taught her the traditions of the region, but also the artisanal techniques of the family farm. And today, as a second generation grower, Leila still harvests from that very same crop. For 20 years, Leila and her family have been refining their techniques and improving the farm's production. Through direct partnership, Magdalena brings Leila's coffee and story to the United States for the first time ever.
William exclusively roasts in small batches, exercising an incredible attention to detail. Not all beans harvested get roasted, as William pours through the harvest by hand, selecting only the richest and fullest beans for each roast. He honors the land from which coffee is grown, bringing out earthy flavors, such as subtle notes of chocolate and nuts.
High in the Mountains
The Sierra Nevada de Santa Marta is an isolated mountain range that runs through Northern Colombia. At its peak, the mountain range reaches 18,700 ft in altitude, and the Sierra Nevada is one of the world's highest coastal ranges, located just 26 miles from the Caribbean coast. The closest major city is Santa Marta, which is known for its beautiful beaches and culture of music.
The region is known to have some of the richest biodiversity in the world. Its rainforest consists of perennial trees with a canopy reaching as high as 130 ft.
Magdalena Coffee is grown in the mountainside village of San Pedro de la Sierra at an elevation of ~4,000 ft. The altitude and rich biodiversity enhances the crops lushness and crisp flavor.